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Real Estate Photography

Hometrack’s HDR/Fusion real estate photography will provide the optimal angles and lighting to flatter every property. Professional real estate photography has been proven to get more views online, which results in more showings, fewer days on the market, and higher sale prices. HDR listing photography starts at only $200.


As a bonus, we include unlimited blue sky replacements, SeeThru windows, BrightMLS Media Sync connect, AI Generated property descriptions and photo captions, Next-day delivery, and MLS connected web gallery free of charge – as well as next day delivery 7 days a week for no additional fee!

Schedule

SHOOT | PRINT | SOLD

All Real Estate Photography Packages Include

Unlimited High

Resolution Photos

Unlimited high resolution photos (no less than 25), are provided. Includes images of both the interior and exterior of the property.

Next Day

Delivery

As the old adage goes, "time is money." Photos from your shoot are loaded to your client portal by the next day before 5pm EST. Including weekends!

Unlimited Blue Skies -

Guaranteed

Gloomy day? No problem. We include Blue Sky Replacements free of charge on all shoots. Hometrack also provides clear windows on every shot for free!

MLS Connected Single Property Web Gallery

Hometrack includes a BrightMLS connected  single property gallery with every service that you can use to efficiently and effectively market your space.

Bonuses Included with Every Package

BrightMLS

Media Sync

Who couldn't use an extra 30 minutes a day? With BrightMLS Media Sync you can transfer your photos, floor plans and virtual tour links directly into your BrightMLS account.

SeeThru

Windows

SeeThru windows are included with any HDR photography shoot for clear and sharp blue sky window views. No matter the weather, the end result is more vibrant, clear and detailed views through the windows.

Satisfaction
Guaranteed!

We guarantee you will be happy with our photos no matter what, or we’ll reshoot your property. If you're not happy with our reshoot, we will refund your money, no questions asked.

AI Generated Property and Photo Captions

By analyzing property features, photos, and market data, AI algorithms produce SEO-optimized descriptions and captions that enhance online visibility and engage potential buyers.

Hometrack provides a complimentary MLS connected and customizable Single Property Gallery with every HDR, Drone, Matterport, and Video shoot

Learn more about features of our single  property  gallery in this video. SEO enhanced for greater visibility for your brand and your listings. Our gallery includes:

  • MLS connected gallery
  • Statistics page that you can email to your seller
  • Customized colors to match your brand
  • Embed the gallery on your website
  • Sharable on social media
  • AI generated SEO-optimized and ADA-compliant captions for property photos in real-time

What is HDR/Fusion Real Estate Photography?

Hometrack's HDR/Fusion real estate photography is an advanced shooting technique used to produce a greater range of intensity and visual interest than would be possible with standard photography. To accomplish this, our real estate photographers capture multiple exposures of the same image simultaneously. The images are layered to generate a single composite photograph in post-processing. Much like the human eye sees naturally, the resulting image is more vibrant and has greater depth and contrast.


With the help of high dynamic range photography or HDR, potential buyers can view the various rooms and features of a listing in a manner that’s very similar to how the human eye would capture them on the scene. Ask any listing agent who has relied upon standard photography tools or techniques (such as a cell phone camera) to capture images of the interior of a home, and they will quickly agree that most of the time, these types of images leave much to be desired in terms of their aesthetic appeal. After all, the average real estate property has all kinds of corners, shadows, and other peculiarities that are typically quite unforgiving in terms of being photogenic.


Perhaps one of the most difficult things to do is to display a home in its best possible light using equipment that simply cannot deliver those types of results.

This is where HDR photography for real estate can really make a difference. Instead of having to use an array of various equipment rigs, multiple lights, flash guns, etc., a professional real estate photographer can use HDR photography to capture three, five or even seven different exposures of a room, and then employ a bevy of software-enabled post-production photo editing techniques in order to merge these exposures into one integrated HDR image. The resulting photograph is a clear, detailed and vibrant image that has a surprisingly natural look and feel. 


With the help of HDR photography, a professional real estate photographer can tone down sharp highlights, bring out details that might have been obscured by shadows, and achieve proper exposure for all the different aspects and features of the image. The finished product will be a crisp, eye-grabbing photograph that brings out exquisite details, yet is faithful to how the room or property looks in real life. 


When marketing your listing, most reputable Realtors® know unique and professional real estate photos are really what generates buyer interest online. If you want your listings to stand out and get noticed by potential buyers on any online platform, including social media, consider using HDR real estate photography to present your listings like the pros. 

Hometrack captures rich media content for all your property marketing

FAQs

Got a question? We’re here to help.
  • What is HDR/Fusion real estate photography?

    HDR/Fusion real estate photography is a technique that combines multiple exposures of the same image to produce a single composite photograph with a greater range of intensity and visual interest. The resulting image is more vibrant, has greater depth and contrast, and presents a property in its best possible light.

  • How does HDR/Fusion real estate photography benefit property listings?

    HDR/Fusion real estate photography has been proven to get more views online, leading to more showings, fewer days on the market, and higher sale prices. This type of photography presents a property in its best possible light and helps potential buyers view the various rooms and features in a manner that's very similar to how the human eye would capture them on the scene.

  • How is HDR/Fusion real estate photography performed?

    HDR/Fusion real estate photography is performed by capturing multiple exposures of the same image simultaneously and layering the images in post-processing to generate a single composite photograph. The process involves the use of specialized equipment, such as a DSLR or Mirrorless camera and tripod, and software-enabled post-production photo editing techniques to merge the exposures into one integrated HDR image.

  • What makes HDR/Fusion real estate photography unique?

    HDR/Fusion real estate photography is unique in that it combines multiple exposures of the same image to produce a single composite photograph with a greater range of intensity and visual interest. This type of photography is able to present a property in its best possible light and help potential buyers view the various rooms and features in a manner that's very similar to how the human eye would capture them on the scene.

  • Who shoots HDR/Fusion real estate photography?

    Hometrack's HDR/Fusion real estate photography is performed by professional real estate photographers who are trained and equipped with the necessary equipment to produce high-quality, eye-catching images. 

  • Is real estate photography affordable?

    Real estate photography starts at only $195, and the cost may vary based on the size of the property and the number of rooms to be photographed. As a bonus, Hometrack offers unlimited blue sky replacements, SeeThru windows, BrightMLS Media Sync connect, Next-day delivery, and MLS connected web gallery free of charge, as well as next day delivery 7 days a week for no additional fee.

  • What is the turnaround time from the time of the shoot to delivery?

    Hometrack guarantees that your photos will be ready for download and uploaded to your client portal online by 5:00pm EST the day after the property was photographed. Weekends too! A notification email will be sent once your photos (and any other assets) are ready to be viewed.

  • What options are there for rush delivery?

    Need rush? No problem! We offer same day rush for a 30% upcharge of the total shoot. Next day rush (before 9am) is a 15% upcharge of the total shoot.

  • Does Hometrack have neighborhood photos?

    Yes! Hometrack has a library of neighborhood photo to add to your listing. If you don't see your neighborhood, we can shoot it for an additional fee. Please ask our office for more information. 

  • Do I need to be present at the time of the shoot?

    Being onsite would allow you offer input to the  photographer for any specific angles or features you might have in mind to include. Otherwise we’ll use our  professional judgment and will take  photos that best market the space. You can also have our client services team relay your request to our photographers.

  • Does Hometrack provide staging?

    Hometrack does not physically stage properties. We rely on the agent and/or homeowner to stage and prepare the property prior to the photographer's arrival. Since our photographers have a set amount of time onsite to photograph based upon all ordered services and the amount of square footage, it is important that they stick to their schedule.  


    Hometrack is pleased to offer virtual staging services as an alternative to traditional staging. With limitless styles to choose from, our virtual staging can help you save time and sell more quickly! Our designers can select staging for you –or– you are welcome to choose from our extensive catalog of room sets, wall art, plants... just about anything!


    Click here to learn more about this service or to order virtual staging!

  • What happens if I need to cancel my shoot?

    To maximize efficiency of our shooters schedules, Hometrack considers the following day's shoots "locked" unless a cancellation comes in before 5pm EST the day prior (including weekends). We understand that life happens and sometimes a cancellation isn't known by that time. Therefore, we keep our cancellation fee as low as possible. Contact our client care team at admin@hometrack.net for more information.

  • Can I change my order onsite with the photographer?

    Certain items may or may not be added on the day of the shoot or when the photographer is onsite because we schedules a specific amount of time onsite based on products ordered and equipment needed. If the photographer has time based upon the daily schedule, they will most certainly accommodate your request. 

  • What if I am not happy with the photos?

    100% Satisfaction Guarantee: At Hometrack, we are committed to delivering exceptional quality for all of our photos. If for any reason you aren't completely satisfied with the final result, we'll work with you until you are. We stand behind our work and guarantee your complete satisfaction.

  • How long are you at the property?

    That depends on a number of factors including the square footage, size of the lot, time of day, and number of detail shots you need. We would expect our photographer to be on site about an hour for most homes, but that could extend to 2-3 if the home is relatively large.

  • Is the same photographer doing the drone, floor plan, video and other services I ordered?

    That depends on a number of factors including whether the photographer is trained on your service, location of the property and our overall schedule. Rest assured your time is important to us and we do our best to be as efficent as possible with it.

  • What is BrightMLS Media Sync?

    The photo solution that lets you get all your listing photos, floor plans and virtual tours online in seconds. Only available from Bright MLS. 


    Media Sync is designed to simplify the process of syncing and managing real estate media across various platforms.

  • Does Hometrack provide Media Sync?

    Yes! Hometrack has this time saving service built in to your client portal. We are available to help if you have any issues with the service.

Watch How Single Property Galleries Can

Help Your Real Estate Business

Hometrack provides a complimentary MLS connected and customizable Single Property Gallery with every Real Estate Photo Shoot.

Learn more about features of our single  property  gallery in this video. SEO enhanced for greater visibility for your brand and your listings. Our gallery includes:



  • MLS connected gallery
  • Statistics page that you can email to your seller
  • Customized colors to match your brand
  • Embed the gallery on your website
  • Sharable on social media
  • One click AI Property descriptions
  • One click AI Photo captions

Watch How Single Property Galleries Can

Help Your Real Estate Business

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